Dawn Bonnell is an award-winning healthcare marketing strategist with 17 years of experience advancing mission-driven brands across organ donation and transplantation, hospital systems marketing and healthcare technology innovation. She operates with industry fluency, specializing in translating complex clinical and operational realities into clear and compelling messaging that drives stakeholder alignment and measurable growth.

Dawn’s background includes leadership roles supporting physician specialty groups, academic health systems, mission-driven healthcare organizations and health tech startups. Prior to acquiring FireStarter, she served as Senior Marketing Specialist at Indiana Donor Network, where she led brand standards, enterprise content strategy and nationally recognized paid media campaigns within the highly regulated organ donation and transplantation space.

Dawn brings deep knowledge of regulated healthcare environments, partnership development and multi-channel campaign execution to her work, which ensures clients’ brands are positioned with the clarity, credibility and strategic precision they deserve.